See more Hot Wheels in Figure of the Day:ĭay 675: Mattel Hot Wheels Star Trek U.S.S. Get one if you dare! -Adam PawlusĬlick here to see more Mattel figures in Figure of the Day. That takes creativity, and as a fan of some of the weirder cars in this line this is one I'll probably buy a few more times as I find the various variants. Mattel came up with a way to get people to buy and play with multiples of the same car, rather than just hoard them and flip them on eBay. What really made this toy stand out when I saw it in a store was the fact it had hooks to connect to other Loopsters, assuming you were to army-build these things and form a human centipede which is really neither. Two false wheels are behind the front tires, which are notable in that they're slightly smaller than a normal Hot Wheels car. The bottom of the toy is metal with a plastic top part, and if you love fake wheels then this toy is king. A "Loopster" logo is on the hood of the car, presumably because this is the name of the ride. The helmeted figures are seated with safety harnesses over their chests, and on mine one figure has rubbery limbs extended to the sky. If you're wondering if it will go through a loop, the answer is yes - one to five of them connected can indeed loop, as seen in this YouTube video (thanks Andrew!) Turn down the sound and check it out - the first thing I thought was "I wonder if this will go through a loop" and this video not only answers the question, but also saved me a few bucks. A variation - possibly a chase variation - has arms down OR up on the blue version of the car. Four featureless passengers ride inside the vehicle, one of which on this version has his arms up. It's a roller coaster car that can connect with others if you have more than one of them. Mattel, aware that collectibles mean profits, produces products specifically for the collector and welcomes them to their own special section of the Hot Wheels website.I'm late to the party - I frequently am with Hot Wheels - as I finally saw Loopster last month. Adult collectors have established a network of clubs, sales events, swaps, and other gatherings throughout the country (and around the world). The first generation of kids to have purchased Hot Wheels in the late 1960s are now old enough to appreciate the toys as collectibles. More than 10,000 models of Hot Wheels have been manufactured, and these days, two cars are sold every second. Mattel has produced more than two billion cars, more than the USA's Big Three automakers combined. Sales in the years since have hardly slowed. The company sold more than 16 million cars in the brand's first year. Corporate legends describe how the toy was named: Handler, upon watching a prototype of the die-cast toy in action exclaimed: "Wow, those are hot wheels!" Mattel's combining the miniature car of obvious popularity with speed proved more appealing than even Handler could have imagined. Mattel designed its cars with low-friction axles and soft wheels that enabled the toys to reach phenomenal speeds on specially made race tracks. Kids coveted the die-cast Barracudas, Corvettes, Cougars, and Firebirds in the psychedelic colors Mattel offered just as their older brothers and fathers longed for the real thing. The early vehicles replicated the popular "muscle cars" of the late 1960s. Handler's first offerings in 1968 did the trick. worked to improve the die cast auto made popular by the Lesney company's Matchbox cars. Elliot Handler, one of the original founders of Mattel, Inc.
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